We can implement comprehensive consumer marketing to drive visibility and sales of your product. Our goal is to support our client's brands to increase in-market visibility. We can help you develop right strategy in Korea by targeting the right audience though right channels with right tactic.

Strategic Marketing Planning

Our team has in-depth market knowledge and experience to develop and execute tactical marketing plans embracing the traditional and digital marketing elements. We work closely with tour operators and agents and manage budgets to maximize return on investment.

Marketing Analytics

An integrated marketing-analytics approach is the key to driving growth. We continue the practice of measuring, managing and analyzing marketing performance to maximize its effectiveness and optimize return on investment (ROI). Through the advanced marketing analytic service, we offer profound insights into Korean customer preferences and trends and optimize client’s marketing objectives to get a better return on investment.

Social Media

We know how to communicate via social media and market your message to the right targeted customers. We create, curate, and tailor relevant content to keep the audience engaged and strengthen brand advocacy. Also analyze the topics and trends among the audience and fit them within campaign strategies. Every client has an ultimate goal to reach their objectives and we are here to make those goals a reality using various digital tools.

Influencer Marketing

We have extensive experience working with influencers from a variety of industries. We have the diverse contacts ranging from new to well-established influencers. We identify and secure the right influencers(example, foodies, lifestyle, travel focused) for our clients to collaborate with to reach and gain the trust of the right audience. We work with influencers who we can work with for long term and follow-up on engagement rate and followership.

Partnerships

Over 12 years we have built excellent relationships with airlines, tourism boards, media, broadcast networks, tour operators, travel wholesalers, OTAs (online travel agents), TMCs and travel agencies in the market. We negotiate between multiple partners to secure additional funding in co-operative campaigns. We also identify and develop non-traditional partnerships that can offer brand alignment.

Integrated Marketing

S Marketing & Communications have worked on diverse range of marketing activities on behalf of our clients. We know that it is essential that both consumer and travel trade initiatives need to be fully integrated to drive the best results. From experience, we provide comprehensive integrated marketing strategy and activities in Korea

Strategic Marketing Planning

Our team has in-depth market knowledge and experience to develop and execute tactical marketing plans embracing the traditional and digital marketing elements. We work closely with tour operators and agents and manage budgets to maximize return on investment.

Marketing Analytics

Developing and strengthening clients brand is a powerful process designed to acknowledge brand strengths, raise the profile among target audiences, increase recognition and unify the community behind a consistent marketing campaign.

Social Media

We know how to communicate via social media and market your message to the right targeted customers. We create, curate, and tailor relevant content to keep the audience engaged and strengthen brand advocacy. Also analyze the topics and trends among the audience and fit them within campaign strategies. Every client has an ultimate goal to reach their objectives and we are here to make those goals a reality using various digital tools.

Influencer Marketing

We have extensive experience working with influencers from a variety of industries. We have the diverse contacts ranging from new to well-established influencers. We identify and secure the right influencers(example, foodies, lifestyle, travel focused) for our clients to collaborate with to reach and gain the trust of the right audience. We work with influencers who we can work with for long term and follow-up on engagement rate and followership.

Partnerships

Over 12 years we have built excellent relationships with airlines, tourism boards, media, broadcast networks, tour operators, travel wholesalers, OTAs (online travel agents), TMCs and travel agencies in the market. We negotiate between multiple partners to secure additional funding in co-operative campaigns. We also identify and develop non-traditional partnerships that can offer brand alignment.

Integrated Marketing

S Marketing & Communications have worked on diverse range of marketing activities on behalf of our clients. We know that it is essential that both consumer and travel trade initiatives need to be fully integrated to drive the best results. From experience, we provide comprehensive integrated marketing strategy and activities in Korea

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